My New Look

Well, what do you think? I have been torn between wanting to update my blog’s appearance and feeling too attached to the vintage photo of the presser foot that was in the blog’s banner. I kept going back and forth on it.

Over the Christmas holidays, when my son was here from Vermont, I was talking about it with him. He is my source of help for all things technical for the blog as well as the guy that took that original photo for me some years back. He knows I like a “minimalist” look to the blog, clean lines and no clutter. As we talked, we both agreed that neither of us was the right person to create a new look. We needed something to work from. He told me about a website, Fiverr.com. It is an interesting place where independent designers, most from other countries, put up a quick bio and explain their style. You than contract with one and they design logos to work with a set of criteria that the buyer predefined. For instance, I asked for something with a sans-serif font (no curlicues on the letters), blues and greens in color, not fancy or intricate, and somehow related to my theme of Needle and (presser) Foot.

Within 48 hours he sent three designs (the number that I paid for). Two of them looked very industrial, the third one is what you see here. It took several iterations to get the presser foot to my liking. But this wasn’t an issue as I paid for, and was given, unlimited revisions. The designer was quick and tried to match my expectations. Overall, it was a great experience and gave me a logo from which to base some changes. I ordered new business cards, which was great as I only had about five left. Also updated my Etsy shop and the small enclosures that I send with my customer’s purchases. It has been so much fun to work on these updates.

Yesterday I Facetimed with my son and he walked me through changing some of the colors and details on my blog. Usually he does this for me but you know the saying, ‘Give a man a fish, you feed him for a day. Teach a man  to fish, you feed him for a lifetime’? Let’s just say this easily converts to ‘teach your mom to do her own blog maintenance….’!!  😉

I would love to hear what you think. I am quite pleased. If you check out the site, let me know what you think. There are all sorts of services offered there, not just logo design.

41 thoughts on “My New Look

  1. Rosemary Bolton

    Very nice logo, Very attractive!! It looks great
    what would we do without our kids?
    I like neat and tidy too.
    I think this new design will keep you happy for a long time

    Reply
    1. Bernie Post author

      No kidding Rosemary! He is such a help to me with this whole blogging effort. I am quite sure I wouldn’t have even begun if not for his encouragement. <3

      Reply
  2. Tish

    I do love the new look, Bernie! I didn’t know you could hire someone to help with this type of thing. I’ve been wanting to update my banner or create a logo for business cards, but I get frustrated every time I set down to work on it.

    Reply
    1. Bernie Post author

      I am happy to chat with you in more detail about my experience with fiverr– there were a few things I learned that would make it smoother next time- however, it is quite self-explanatory on their website.

      Reply
    1. Bernie Post author

      Yep, I certainly understand that. I received these logos about four weeks ago and just now did the updates. Life gets busy. 🙂

      Reply
    1. Bernie Post author

      Stephanie, it was so hard for me to go with some bright colors – it has been so long with the neutral backgrounds. But I do like it. Funny how change can take a little time getting use to.

      Reply
  3. Linda

    Excellent changes Bernie! It is a great logo and the colors are some of my faves. Love the updated Etsy look as well – thumbs up!

    Reply
  4. Mari

    Love the logo! Great colors. You could take the vintage photo and frame it for your sewing space. That way you’d still have it around. I just saw the new shop (which looks great too) and there are about 40 things I want to order!

    Reply
    1. Bernie Post author

      I love the idea of keeping a copy of the vintage photo. Thanks for the suggestion. I am going to do that and put it in my sewing room. 🙂

      Reply
  5. Allison

    Looks great. It’s good to have a freshen up – and having an easily recognisable logo to use on all your sites and on your business cards is really useful. Computer savvy sons are a great blessing ☺

    Reply
  6. JanineMarie

    I love how you worked the needle and foot into the corresponding words! This really looks sharp and will lend itself to your various awesome internet activities. From the looks of things you, will definitely be fed for a lifetime! Yea for you (and your son)!

    Reply
    1. Bernie Post author

      Ah, I cannot take credit tho. The designer came up with the needle and then Andrew thought of the presser foot “T”. Genius, right? I love it. Have a great day Janine!

      Reply
  7. Kate

    I love Bernie. Crisp, clean, and modern, and I love your new logo, colour choices too. Perfect, and a great reflection of who you are.

    Reply
    1. Bernie Post author

      The colors worked out wonderfully. It was so amazing to work with someone via the internet and maybe three emails back and forth and have him come up with something that I loved. What a talent he must have for deriving a sense of design based on so few communications. I would definitely work with him again. Technology is crazy and amazing!

      Hope life is settling down for you these days Kate. How’s the design wall coming?? 🙂

      Reply

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